hello products
We at We Do Samples were given the exciting opportunity to enhance the visibility of hello oral care products among university students in the U.K.
Recognising the significant social media influence within the student community, the brand strategically targeted this demographic as a key growth market.
The objective was to encourage trial and adoption of four different variants (SKUs) of their toothpaste products through effective product sampling campaigns conducted in university accommodations.
In order to amplify the brand's messaging and ensure a lasting impact, we also implemented a digital screen media campaign in the same buildings where product samples were distributed.
This combined approach aimed to consistently reinforce hello's presence in the minds of the student residents, creating a lasting impression that would resonate beyond the initial sampling experience.
L'Oréal Group - CeraVe
We provided UK university student accommodation buildings with samples of CeraVe 'Blemish Control Cleanser' and 'Blemish Control Gel'.
This sampling channel was a perfect match for the TikTok-famous brand, which has a strong following amongst Gen-Z consumers.
To enhance the impact of the sampling campaign, digital screens were utilised to display static and video advertisements within the same buildings, simultaneously.
This created an immersive brand experience for the student residents, taking the campaign to the next level.
Mike's Hard Seltzer
We Do Samples helped Mike's Hard Seltzer drive trial and increase brand awareness amongst younger professionals working in the City of London just before the Christmas.
We targeted offices that matched the brand's targeting preferences then invited employees who fit the criteria to opt-in to receive free promotional product samples.
Our team distributed samples of Mike's Hard Seltzer to offices within central London, ensuring that the product was top of mind and easily accessible.
This targeted and effective approach makes sure that brands are reaching the right audience and maximizing the impact of a campaign.
Wrigley's Airwaves
We Do Samples helped students refresh themselves by distributing full-size Wrigley's Airwaves promotional product samples in student halls of residence in university cities throughout the UK.
In addition to the product sampling, we also reinforced the brand presence in participating locations through the use of digital signage.
This comprehensive approach not only helps to increase brand awareness but also ensures that your product is top of mind and easily accessible to your target audience.
Viper Hard Seltzer
At We Do Samples, we understand the importance of engaging with a younger audience.
That's why we were excited to support Viper Hard Seltzer's launch in the U.K market by distributing full-size cans of their promotional product samples to university students living in halls of residence.
Our team worked closely with student halls of residence in large university cities, just in time for in-house Halloween events taking place within the participating student accommodation buildings.
This way, students were able to enjoy the delicious taste of Viper Hard Seltzer while celebrating the holiday. Trust us to help you reach your target audience and make a lasting impression with our product sampling services.
VOXI by Vodafone
The VOXI by Vodafone product is tailored toward the Gen-Z audience, so engaging University students was a perfect match.
We Do Samples successfully distributed free, ready-to-active promotional sim-cards direct to student halls of residence across the UK in dozens of University cities.
We ensured that first-year students moving into participating student accommodations received a sim-card upon arrival or could pick-up a sim-card on display in communal areas within buildings.
Irn-Bru Energy - Workplace
We were honored to partner with IRN-BRU in their efforts to show appreciation for key workers in Scotland.
We distributed full-size cans of IRN-BRU Energy and IRN-BRU Energy Sugar Free to hardworking front-line staff during the height of the Covid-19 pandemic lockdowns.
To ensure a refreshing experience, we used temperature-controlled vehicles for delivery, so that the cans arrived chilled and ready to consume at each participating workplace.
